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Master of Business Administration: Data Analytics

Welcome to ºìÐÓÖ±²¥app City University's highly regarded MBA program in Data Analytics. Our program is STEM-designated and designed to equip students with the skills needed to tackle the ever-growing challenges of 'Big Data' in the business world. Through our comprehensive curriculum, graduates emerge as experts in applying data analysis, visualization, and artificial intelligence prediction tools to drive maximum value creation and unlock new market opportunities for organizations.

By enrolling in our MBA program with a concentration in Data Analytics, you'll gain a deep understanding of how to effectively harness the power of data to drive business success. Our program provides a solid foundation in data analytics, allowing you to develop proficiency in data analysis techniques and tools. You'll learn how to leverage data visualization and cutting-edge predictive modeling techniques powered by artificial intelligence to make informed business decisions.

At ºìÐÓÖ±²¥app City University, we prioritize experiential learning and practical application. Our faculty consists of industry professionals who bring real-world expertise to the classroom, ensuring that you receive a top-notch education that aligns with the latest trends and best practices in data analytics. You'll have access to a supportive learning environment and a network of professionals to enhance your educational journey.  Take the first step towards a successful career in Data Analytics. Join our program at ºìÐÓÖ±²¥app City University and unlock the potential of 'Big Data' to drive organizational growth and achieve competitive advantage. Apply now and seize the opportunity to become a leader in the rapidly evolving field of data analytics.

MBA 5123 – Effective Leadership & Communication

Based on the established foundations of the Authentic Leadership Model and utilizing the in-depth CDR Assessment Group program for self-assessment and leadership coaching, this course facilitates the development of interpersonal and team skills leaders need to function effectively. The primary focus is on integrated behavioral competencies demanded in organizations today: self-awareness, communication, negotiation, collaboration, and relationship building. Students will work through their own, individualized leadership profile assessments, evaluate effective leadership behaviors, and explore techniques and processes to communicate and negotiate effectively within organizations.

ACCT 5213 – Accounting for Business Decision Making

Emphasis on the application of accounting information for financial reporting and managerial decision making.

MGMT 5213 – Business Strategy for Creating Value

Focuses upon organizational, competitive, and environmental issues confronting organizations and how firms identify, seize, and defend opportunities in today’s dynamic and rapidly changing global economy.

ECON 5313 – Data Analysis for Business Decisions

Focuses on the identification and access of information sources and analyzing the information to make informed decisions and solve managerial problems. Topics include numerical and graphic description of data, confidence intervals, hypothesis testing, regression analysis and predictive modeling, linear allocation models and allocating resources, forecasting, and decision analysis. The course utilizes spreadsheet, statistical, and simulation software.

ECON 5413 – Managing at the Crossroads: The Global Economic Environment

Emphasizing the perspective of managers in the private sector, this course focuses on interactions of economic principles at work at the interfirm, intra-industry, and inter-industry levels (microeconomics), at the economy-wide level (macroeconomics), and at the global level (international economics).

MKTG 5103 – Strategic Marketing Decisions for Creating Value

This course is concerned with crafting marketing strategies and making marketing decisions. At the end of the course, students should be able to structure and solve rather complex marketing problems.

FIN 5303 – Financial Strategy and Decision Making

Fundamental concepts such as time value of money and risk-return relationships in finance are presented in detail. Financial decisions faced by modern business enterprises are analyzed in the framework of financial theories. These decisions include capital budgeting, long-term financing, dividend policy, short-term financial management, and performance evaluations.

MGMT 5703 – Ethical, Societal, and Legal Environment of Business

This course examines areas of law and ethics that relate to the contemporary business environment. Areas of study include contracts, torts, white collar crime, product liability, anti-competitive practices, consumer protection, employment practices, business organizations, and the legal and ethical responsibilities.

Concentration Courses

IT 5603 Advanced Data Analytics and Artificial Intelligence

Expand students’ knowledge of the role of technology and data in the decision making process and in the planning and management of organizations. Students gain understanding of business intelligence, analytics, data science, artifi cial intelligence (AI), decision support systems (DSS), data mining, machine learning, predictive analytics, big data, cloud computing, robotics, group DSS, collaboration systems, and the Internet of Things (IoT).

IT 5113 Computer Programming for Data Scientists

A course designed to teach the fundamentals of programming as it relates to the development of data science and analytics solutions. May include software platforms Python or R.

IT 5213 Data Engineering

An integrated study of systems for collecting, storing and retrieving data with a particular emphasis on relational databases. May include Snowflake, SQL SERVER, MySQL.

IT 5313 Data Visualization

Course description: A course on communication of analytical and data science results using visualization software. May include Tableau, PowerBi and other visualization packages.

Corporate Accounting MBA 

Data Analytics MBA 

Financial Analytics MBA 

Energy MBA - Meredith Wegener

Health Care Administration MBA 

Executive and Professional Education in Business

AACSB Accredited

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